Whether you are a business development professional drumming up new opportunities, or you’re a PE company that is focused on managing pipelines and relationships of portfolio companies that are already in operation keeping an eye on all the people as well as the organizations and activities within your network is essential to ensure a smooth flow of deals. A simple Rolodex or Excel spreadsheet won’t cut it for fast-moving PE firms. Instead, you require an application that centralizes communications and relationship information that makes it easy to access and turn daily routines into valuable information.
AI-driven solutions can help you improve the value of your portfolio of companies by making those coveted introductions to the appropriate professionals within your network. A smart CRM such as this one, for instance, will automatically determine contacts with whom you have a mutual connection and suggest an introduction.
Another thing to look for in a software solution for private equity is analytics tools that provide insight into key indicators like portfolio performance and trends over time. This can help you identify new investment opportunities, make better choices or anticipate risks through simulations based upon historical or current data.
Additionally, a private equity CRM needs to provide due diligence support that provides a complete view of legal, IT, operational, and financial information for each investment organization or project. This can be achieved by connecting your software to third-party services that provide the data you require to you at a glance. It also aids in reducing the process by automatically creating reports, which saves you the time and expense of manual reports.